I was minding my own business, running late on yet another Examiner article (I really need a better writing/publishing system) and allowing the television to provide background noise when a commercial for Aveeno‘s new shampoo and conditioner line came on.  Since I’m pretty loyal to my Garnier Fructis products and have engaged myself in a co-wash challenge, I really wasn’t checking for any new products.  But when I saw that Aveeno was offering samples of its Nourish+ line, I couldn’t resist signing up.

I’ve always known Aveeno to be a good brand for dealing with skin care issues, and own a nice sized bottle of their Stress Relief Moisturizing Lotion along with a box of their Collodial Oatmeal Skin Relief Bath Treatment and a tube of Calamine & Pramoxine HCI Anti-Itch Cream (for some odd reason I’ve been breaking out in a weird rash the past couple of months).  But I was totally unaware that they has a hair care line even though I’m sure the commercial has played a zillion times while I was watching television.

Boasting four different formulas (moisturize, revitalize, volumize and soothe) the Nourish+ hair care line’s selling point seems to be its use of “wheat complex” (wheat protein and wheat oil) that is purported to repair and strengthen damaged hair.  As per their Website:

The wheat protein in the Nourishing Wheat Complex has a naturally positive charge that is attracted to the negative charge. It then selectively targets and bonds to the most damaged parts of the hair. Formulas infused with the Nourishing Wheat Complex leave hair shinier, softer and healthier.

Aveeno also promises that the Nourish+ line will restore health and vitality in hair with just three washes and Redbook awarded the revitalize formula its 2009 MVP award for best shampoo and conditioner.  So a lofty guarantee, a nod from one of beauty’s premier publications and it’s free?  SOLD!  Of course I won’t be able to try the sample until May, but I am very interested in seeing if Nourish+ lives up to the hype.

If you’d like a free sample simply surf HERE, answer a few quick questions about your hair type/condition, and there you have it.  I’ll be posting my thoughts and results once I’m done with my co-wash challenge, and look forward to hearing yours if you sign up for a sample.

Healthy Hair Wishes,